Lb 444 Privacy Policy — Your Data Is Safe with Us
Lb 444 is fully transparent about how it collects, stores, and protects the personal data of users in Bangladesh. Reading this policy will tell you exactly what information we collect, why we collect it, and how we keep it safe.
Last Updated
January 2026
This Policy Is Governed by Applicable Bangladesh Law
Overview
Lb 444 is a mobile-first Sports Betting and entertainment platform in Bangladesh that puts user privacy first. This privacy policy explains what information lb 444 collects, how it is used, and how it is kept secure. By registering or continuing to use the platform, you agree to the terms of this policy. We believe transparency is the foundation of trust, so every section is written in plain, straightforward language. For any questions or concerns, please visit our FAQ section.
Types of Information Collected
When you register on lb 444, we collect basic account details including your name, mobile number, email address, and date of birth. This information is essential for account verification, age confirmation, and secure login. National ID or passport details may also be requested for identity verification purposes, in compliance with KYC requirements.
Device & Browser Information
Technical information about the device, operating system, browser, and IP address you use to access the platform is collected automatically. This data is used to monitor platform security, detect fraudulent activity, and improve the mobile experience. Approximate location data (at country/city level only) may also be collected.
Payment & Financial Information
During deposit and withdrawal transactions, the mobile wallet numbers (bKash, Nagad, Rocket, etc.) and transaction amounts (BDT) are collected. Full bank account or card numbers are never stored on lb 444 servers — all payment processing is handled through secure third-party gateways.
Usage Data
Logs are automatically generated covering the pages you visit, time spent, bets or games selected, and which platform features you use most. This usage data helps improve service quality, personalise your experience, and quickly resolve any potential technical issues.
Contact Information
If you contact customer service or open a support ticket, those conversations may be recorded. These records are used to maintain service quality and to provide full context for any follow-up assistance.
Purpose of Data Use
Lb 444 uses your data only for specific, legitimate purposes and does not process it beyond those purposes. The key purposes are clearly outlined below so you always know how your information is being used. lb 444 never sells personal data to third parties for advertising purposes.
-
Account Management & Verification: Registration data is used to create your account, verify logins, and confirm your identity. This information is also required to complete age verification and KYC processes, and helps maintain security measures that prevent unauthorized access.
-
Transaction Processing: Financial information is used to accurately process deposit and withdrawal requests and to maintain a transaction history. These records are essential for resolving any errors or disputes involving BDT transactions.
-
Fraud Prevention & Security: Data is analyzed to detect unusual login patterns, suspicious activity across multiple accounts, and potential money laundering risks. This process helps keep the platform safe for all legitimate users.
-
Service Improvement & Personalisation: lb 444 analyses usage patterns to improve its interface, betting sections, and promotional offers. This analysis also enables us to deliver relevant sports updates and betting tips tailored to your preferences.
-
Contact & Support: Your email address or mobile number is used to send important account notifications, security alerts, and support responses. Marketing messages are only sent with your consent, and you can unsubscribe at any time.
Cookies & Tracking Technologies
Lb 444 uses cookies and similar tracking technologies to make your browsing experience smoother and more personalised. Cookies are small text files stored on your device that help remember your preferences and session information on future visits. Most browsers offer the option to control or block cookies, though disabling certain cookies may limit some platform functionality.
Essential Cookies
These cookies are essential for login sessions, security tokens, and core platform functionality. Without them, accessing your account or completing transactions is not possible. Essential cookies are active without requiring user consent, as they are an integral part of the service.
Analytics Cookies
Analytics cookies are used to understand which pages receive the most visits, where users spend the most time, and which features are most popular. This data is analyzed in aggregate without revealing any personal identity and is used to improve the quality of our services.
Preference Cookies
Preference cookies remember your language selection, theme preference, and other personal settings, so you don't have to re-enter them every time you start a new session. Disabling these cookies won't affect the platform's core functionality.
You can manage your cookie preferences at any time through your browser settings. Please note that disabling essential cookies may affect login and payment functionality. For any questions about cookies, please contact our FAQ department.
Data Retention & Security Measures
Lb 444 uses industry-standard encryption to protect user data. All sensitive information is transmitted in encrypted form via SSL/TLS protocols and stored on secure servers. Passwords are never stored in plain text — strong hashing algorithms are used at all times. Regular security audits and vulnerability assessments ensure the system remains up to date.
Data Retention Period
Transaction data is retained for as long as your account remains active and for a set period after closure — typically 5 years — to meet legal obligations. Once this period expires and there is no further legal requirement, data is securely deleted. Certain financial records must be retained long-term under applicable Bangladesh laws and regulations.
Access Control
Only authorized personnel within the lb 444 internal team can access user data, and only when required to carry out their professional duties. Every access is logged, and unauthorized access is strictly prohibited. All staff operate under binding confidentiality agreements.
Response to Data Breaches
In the event of a data breach, lb 444 will conduct a prompt investigation and notify affected users as quickly as possible. Relevant authorities will also be informed in accordance with applicable law. Immediate protective measures — such as a password reset or temporary account suspension — will be recommended to help secure your account.
Mobile Data Protection
As a mobile-first platform, lb 444 transmits all data via mobile app or browser through encrypted channels. Session data stored on your mobile device is kept in secure storage and is automatically cleared when you log out of the app.
Sharing Information with Third Parties
Lb 444 never sells or commercially transfers your personal data to third parties. However, limited information may be shared with trusted partners where necessary to deliver specific services. In every case, only the minimum required data is shared, and all partner organisations are bound by strict confidentiality agreements.
-
Payment Processors: Only the information necessary to complete transactions is shared with payment gateways such as bKash, Nagad, or Rocket. These providers operate under their own security standards and are not permitted to use your data for any other purpose.
-
Legal Authorities: Information may be disclosed in response to lawful orders or valid requests from Bangladeshi courts, regulatory bodies, or law enforcement authorities. In all such cases, legal requirements are strictly followed and only the specifically requested data is provided.
-
Technology Service Providers: We may work with trusted technology partners for hosting, cloud storage, and technical maintenance. These partners are strictly limited to technical tasks and are not permitted to use your data independently.
-
What We Never Do: lb 444 never sells your personal information to advertisers, data brokers, or any other commercial entity. Your data is not shared with third-party marketers without your consent. This commitment is a core principle of lb 444.
User Rights, Policy Updates & Contact
Lb 444 believes every user has the right to full control over their personal data. You can request access to, correction of, or deletion of your information at any time. Your key rights are detailed below.
Right to Access
You can find out at any time what information lb 444 holds about you. You have the right to request a copy of your data through Account Settings or by contacting support. All such requests will be fulfilled within a reasonable timeframe.
Right to Correction
You have the right to correct any inaccurate or outdated information in your profile. Some details can be updated directly through Account Settings, while more complex changes can be handled by contacting the support team. Keeping your information accurate is also in your own best interest.
Right to Deletion
After closing your account, you may request that your personal data be deleted. However, certain information may need to be retained for a defined period to meet legal obligations, such as records of financial transactions. Contact support for more details.
Your Right to Know About Policy Changes
Lb 444 reserves the right to update this privacy policy at any time. If significant changes are made, you will be notified via your registered email or a platform notification. The effective date of any updated policy will be shown at the top of this page. Continued use of the platform after any changes constitutes your acceptance of the updated policy. We recommend checking this page regularly.
Help & Contact
For any privacy-related questions, complaints, or requests, please get in touch with us. Our data protection team aims to respond within 72 business hours.
Email: support@lb444.ws